Allure and Givenchy Team Up For a Fun Contest

Allure Magazine has teamed up with Givenchy to celebrate the launch of an unique product that is creating a lot of buzz. That product, of course, is Givenchy Phenomen'Eyes Mascara. This mascara has a new spherical brush that is supposed to reach every single lash. It's formulation includes elastomer to provide a smooth application. I personally can't wait to get my hands on it.

So, what's the contest? Glad you asked. Allure and Givenchy are asking their readers to "Show Us Their Look." Grab a friend, head to Sephora, and try out all the new Givenchy products. Take photos of these looks and then head over to Allure Access and upload those photos and tell them your favorite products. Each month Allure will choose five winners to be featured in a slideshow, and then in December one winner will be featured in Allure magazine.

Seriously, it doesn't take much for me to grab a friend and head to Sephora. I certainly don't mind messing around with products and even take a snap or two. This whole thing is right up my alley. Sounds fun!


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Meredith Edwards-Cornwall is the founder of online lifestyle websites and She is also known as @retrodiva on Twitter. She specializes in drinking large amounts of espresso, shopping, and enjoying social media. In all of her free time she writes for twice a week, and does various other freelance gigs involving writing, designing, and generally being awesome. While she believes that success is indeed a job in New York, she currently resides in Virginia Beach, Virginia with her husband, two children, and two cats and has hung on to her day job.