Illamasqua's Global Nail Varnish Competition: Create the Next Amazing Shade


Illamasqua, the edgiest, nighttime makeup brand, is looking for the next hot Nail Varnish color, and beginning on February 21, 2010, it could be created by you! Submit a description of your dream color and what inspired it, along with an image or photograph, and you could have your shade created by Illamasqua. The winning shade will be sold as an exclusive on Illamasqua.com, and through UK-based Selfridges department stores and Selfridges.com, beginning in October of 2010 (although, you'll get your hand on it before anyone else!).

The rules:
  • The contest is open globally from Feb 21, 2010 through March 14, 2010
  • In 50 words or less, submit a description of your dream color and what inspired it - pictures are encouraged, whether a photograph, swatch, material etc... -  to Illamasqua
  • You can submit only ONE entry
  • Entries can be submitted three ways:
COMPETITION
c/o Illamasqua
6-8 Anwell St
London
EC1R 1UQ                                                       

One winner will be selected and notified by 5th May. A prestigious panel of beauty trend makers, including Illamasqua Artistic Director and Legendary Make-up Artist Alex Box, Internationally acclaimed Nail Artist Sophy Robson and the Youtube sensations Pixiwoo will be heading up the judging panel!



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Meredith Edwards-Cornwall is the founder of online lifestyle websites RetrodivasBeauty.com and RetrodivasCloset.com. She is also known as @retrodiva on Twitter. She specializes in drinking large amounts of espresso, shopping, and enjoying social media. In all of her free time she writes for StyleBakeryMom.com twice a week, and does various other freelance gigs involving writing, designing, and generally being awesome. While she believes that success is indeed a job in New York, she currently resides in Virginia Beach, Virginia with her husband, two children, and two cats and has hung on to her day job.
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