It's Been Around Forever, I'm Only Just Now Trying It: Bobbi Brown Long-Wearing Gel Eyeliner

I am a huge fan of cream eyeliners. I love liquid liners too, and I will even confess to a certain nostalgia for a fantastic pencil. But Bobbi Brown Long-Wear Gel Eyeliner is beyond fantastic. Super easy to apply with an angled brush, it goes on smoothly and stays put all day long. The color is dramatic without being over the top, and it came off easily with eye makeup remover. One of the best pots of liner I have ever used.

I personally love Espresso Ink, but you can get this in many different colors including Black Mauve Shimmer Ink, Black Ink, Black Plum Ink, Bronze Shimmer Ink, Chocolate Shimmer Ink, Cobalt Ink, Granite Ink, Graphite Shimmer Ink, Hunter Ink, Indigo Ink, Ivy Shimmer Ink, Mahogany Ink, Sapphire Shimmer Ink, Sepia Ink, and Violet Ink. All of which sound like tattoo ink colors, don't they?

I'm not alone in my love for Bobbi Brown Long-Wear Gel Eyeliner, either. It has recently been awarded: "Elle" ‘Genius Award’ (April 2008), "In Style" 'Best Beauty Buy' (2008), and "Allure" ‘Reader's Choice Award’ (2008).

Retails for $21, and can be found at your local Bobbi Brown counter, Bloomingdales, and Amazon.


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Meredith Edwards-Cornwall is the founder of online lifestyle websites and She is also known as @retrodiva on Twitter. She specializes in drinking large amounts of espresso, shopping, and enjoying social media. In all of her free time she writes for twice a week, and does various other freelance gigs involving writing, designing, and generally being awesome. While she believes that success is indeed a job in New York, she currently resides in Virginia Beach, Virginia with her husband, two children, and two cats and has hung on to her day job.